Descriptive

To propel one's professional career, social networks and digital platforms have become essential for the doctoral student. But one still needs to know the tricks. These two workshops will enable you to build a coherent digital profile through digital medias and platforms, as well as to plan an effective strategy of interventions and publications on the media networks in a professional career development perspective.

Content: 2 workshops

Workshop 1: Social networks, collaborative platforms and your digital profile

Objectives
What is social media? How and why should you use it? And which content works best on which platform? After this introductory workshop on digital working you will be ready to put together a social network and collaborative combination that will serve your professional purpose. Learn what you need to get move forward.

Content
- Overview of social networks (Twitter, LinkedIn, Instagram, YouTube...) and collaborative platforms (academia, ResearchGate, ORCiD...).
- Which platform does what? Which combination works best for me?
- Learn the basics of a professional profile.
- Media skills (responsible communication, ethics, etc.).
- Perspectives, benefits and limits.

Workshop 2: Your media strategy at the service of your professional ambitions

Objectives

On the basis of the first module, you have your social media platform combination in place, but is your digital research space coherent? And now you are on social media, what do you do next? In this workshop, learn how to work across platforms to network, publish and write for social media to boost your digital research presence.

Content
- Create a clear, coherent and consistent digital research space as a basis for a strong collaborative network
- Networking, publishing and writing for social media

- Begin a reflection about your professional researcher digital identity.
- The keys to success.
- Advantages and limitation

Speaker
Maura Hannon trained in Political Economy (BA) at University of Western Australia and in Strategy, Marketing, Finance and Economics (MBA) at Curtin University of Technology. Maura has worked in social media for nearly a decade including currently writing content for the Jacobs Foundation, writing and producing short film for social media, and writing for clients in diverse fields like technology, finance and science. For several years, she has been putting her skills to work for academic institutions, notably CUSO, the University of Lausanne and the University of Vienna, for which she has been leading workshops on social media and collaborative platforms for young researchers.